Industry guide
Virtual Assistants for Startups
A flexible first hire to cover admin, operations, support and sales tasks while founders focus on product.
Common remote roles in startups
Early-stage teams need flexibility. The first remote hire is often a generalist who can take on whatever slows the founders down.
Virtual or executive assistant
Operations assistant
Customer support specialist
Sales or SDR support
Bookkeeper
Tasks you can delegate
Scheduling and inbox management
Investor and customer research
Vendor coordination and admin
First-line customer support
Basic bookkeeping and expense tracking
Recruiting coordination for the next hires
Software your assistant will use
Google Workspace, Slack and Notion
HubSpot or a spreadsheet CRM
Stripe, Ramp or Brex
Linear, Jira or Trello
Loom for async communication
Hiring considerations
Startups change quickly, so look for adaptability over narrow experience. Write down the first ninety days: a few clear outcomes and a weekly review. Hiring a generalist first often works better than trying to fill several specialist seats at once.
Example workflow: founder week
Monday: the assistant prepares a priorities list and the week’s calendar.
During the week, they triage email and handle routine requests.
Friday: they send a short update of what was completed and what is blocked.
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FAQ
Frequently asked questions
Short answers to common questions.
What should a startup delegate first?
Is a generalist better than a specialist for a startup?
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