Virtual assistant cost

What does a virtual assistant cost?

The honest answer is that it depends on the role, the region, the hours and how the person is engaged. Here is what drives the price and how to budget.

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What drives cost

Six factors that move the price

Role and seniority

A junior admin assistant and an experienced executive assistant are different hires with different compensation.

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Region

Compensation levels differ by country, and so do hours and language fit.

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Hours and coverage

Full-time, part-time and extended coverage are priced differently.

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Skills and software

Specialized skills such as bookkeeping or SDR work command more than general admin.

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Employment structure

Contractor, employer of record and other arrangements carry different costs. Consult an advisor.

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Recruiting model

Marketplaces, agencies and recruiters structure fees differently. Compare total cost, not just rate.

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Ranges by role

Compensation ranges

NEEDS SOURCED DATA — Add verified compensation ranges by role and region here, with sources and a last-reviewed date. Do not publish estimates without support.

Role

Latin America

Philippines

South Africa

Virtual assistant

To be added

To be added

To be added

Executive assistant

To be added

To be added

To be added

Customer service

To be added

To be added

To be added

Bookkeeper

To be added

To be added

To be added

How to budget

A simple way to think about it

1

Price your time

Estimate the hours you would delegate and what an hour of your time is worth on the work only you can do.

2

Define the role

A clear role prevents paying for the wrong seniority.

3

Compare total cost

Include tools, management time and the recruiting model, not just the hourly rate.

Cost guides

Go deeper

Virtual Assistant Cost Guide 2026: What You Can Expect to Pay

Cost and Pricing

8 Minute Read

Virtual Assistant Cost Guide 2026: What You Can Expect to Pay

Our 2026 Virtual Assistant Cost Guide breaks down hourly rates by region and role. See what you can expect to pay for top global talent and calculate your savings.

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