Pn

Managed Service

Persona

Assistants selected through a highly selective screening process.

Persona provides dedicated assistants and other remote staff, and markets an acceptance rate it describes as a small fraction of applicants. Talent is sourced globally and matched to founders, executives, and teams.

Hire A Virtual Assistant

At A Glance

Headquarters

United States

Regions Served

Global

Pricing Model

Monthly fee for a dedicated assistant

Best For

Founders and executives who want top-percentile talent

Specialties

Executive assistants, operations, marketing, customer success

What Persona Does

Persona's screening includes assessments for problem solving and communication, and it positions its assistants as generalists who can grow into bigger roles.

The company manages the employment relationship and offers replacements.

How Pricing Works

Persona uses a monthly fee for a dedicated assistant model. Managed services charge a monthly fee that covers the assistant's pay, supervision, and replacements. Because the provider employs the assistant, you avoid payroll and compliance work, but the monthly fee will be higher than paying someone directly.

Who It Is Best For

Persona is a strong fit for founders and executives who want top-percentile talent. Its talent is based in Global, so check that the time zones line up with the hours you need covered.

Things To Check Before You Sign

  • Clarify who your day-to-day contact is and how issues get escalated.

  • Ask about working hours, holidays, and backup coverage.

  • Confirm data security practices, especially if the assistant will handle customer data.

Profiles on this site are written from public information and are not endorsements. Confirm current pricing and terms on the company's website before you decide.

Before You Commit

Questions To Ask Any Virtual Assistant Company

Use these on the first call. Clear answers are a good sign. Vague ones tell you something too.

Who employs the assistant, and who pays them?

The answer decides your legal exposure, your costs, and who handles problems.

What exactly did you check before introducing this person?

Ask for the English test, the skills assessment, and the reference calls, not a summary.

What happens if it is not working after two weeks?

Replacement terms, refund windows, and notice periods should be in writing.

Which hours will they work, and in what time zone?

Overlap with your day matters more than the region name on the website.

How do you handle data security and access?

Passwords, customer data, and payment details need a process, not a promise.

What is the total monthly cost, including fees?

Placement fees, platform fees, and payroll charges add up. Get one number.

Prefer A Managed Search?

We recruit in Latin America, the Philippines, and South Africa, vet every candidate, and send you a shortlist. You make the final call.